GIPHY BAR
Ballantine's
At Ballantine’s, mates come first. This is why we collaborated with Giphy to create the Ballantine’s Giphy Bar.
We created this series of gifs that embodies and capture de spirit of Ballantine’s love for music, friends and partying.
To date they have been used around 13 million times on Giphy and Instagram.
Original concepts
Final output
Team
Josh McCarthy
Global Head of Communication
Ballantine's
Pernod Ricard UK
Daniel Maurice
Global Senior Brand Manager
Ballantine's
Pernod Ricard UK
Sam Ruault
Art Director / Designer
Oliver @ Pernod Ricard
Design
Art Direction
Branding
Illustration
Digital
Animation
Softwares
Illustrator
After Effects
Photoshop
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