Summer it up!

SUMMER IT UP!

Ballantine's

Ballantine’s believe in celebrating great moments with mates.

This summer, we focus on easy cocktails tips and recipes for the summer. A series of short snappy videos to upgrade your party times. At home, in the park, at bbq parties, the aim is to impress fellow mates with incredible recipes of cocktails, smoothies and milkshakes and enjoy the moments.

Original concept

Studio shoot

Final output

Team

Josh McCarthy
Global Head of Communication
Ballantine's
Pernod Ricard UK

Daniel Maurice
Global Senior Brand Manager
Ballantine's
Pernod Ricard UK

Sam Ruault
Art Director / Designer
Oliver @ Pernod Ricard

Design

Art Direction
Digital

Softwares

Illustrator
InDesign
Photoshop
Premiere Pro
After Effects

Giphy Bar

GIPHY BAR

Ballantine's

At Ballantine’s, mates come first. This is why we collaborated with Giphy to create the Ballantine’s Giphy Bar.

We created this series of gifs that embodies and capture de spirit of Ballantine’s love for music, friends and partying.

To date they have been used around 13 million times on Giphy and Instagram.

Original concepts

Final output

Team

Josh McCarthy
Global Head of Communication
Ballantine's
Pernod Ricard UK

Daniel Maurice
Global Senior Brand Manager
Ballantine's
Pernod Ricard UK

Sam Ruault
Art Director / Designer
Oliver @ Pernod Ricard

Design

Art Direction
Branding
Illustration
Digital
Animation

Softwares

Illustrator
After Effects
Photoshop